Understand and monitor the impact of backlinks

Nightwatch enables you to discover, analyze and monitor the quality and true impact of your backlinks on your search engine rankings.

Automatic backlink discovery & monitoring

Get regular updates on all the newly discovered and lost backlinks with our smart notifications.

Combining multiple external tracking sources and our own crawlers Nightwatch ensures the most up-to-date and accurate data on all backlinks affecting your website rankings.

Segment backlinks to understand their true impact

Different backlinks have different characteristics and influence on your search engine rankings.

Nightwatch makes it easy to segment and visualize backlinks by any kind of parameters to understand their true impact on your search rankings.

Easily view & control your backlink portfolio

See a summary of all your backlinks and different segments that you acquired at different times.

Find out their diversity by domain, quality, their follow or no-follow type or status, and filter out spam backlinks.

Automatically check your alive & dead links

Having control on your visibility and search engine rankings means knowing which links give your website the most value are alive or dead.

Nightwatch makes it easy to identify disappeared links, and see the progress of newly acquired backlinks.

Rank Tracking, Analysis & Reporting for Professionals

Accurately Track Rankings Across Multiple Search Engines

Monitor rankings daily on all major search engines (including DuckDuckGo!)

Track rankings for any location, and get a clear picture on where you stand on SERPs, including local map results.

Impress Clients with White-labeled Reports

Build beautiful, easy-to-interpret white-labeled reports using our drag-and-drop interface in minutes.

And then, save even more time by automating how and when they’re delivered to your or your clients.

Discover, Analyze, and Monitor Backlink Quality

Backlink monitoring and assessment takes time and manpower, Nightwatch makes it seamless.

View total number of backlinks, backlink diversity, quality and status, and filter results as needed. All in seconds.

Boost Your Rankings with our Site Auditor

Take a look under the hood of your website and instantly identify broken pages, missing tags, links, and more.

Set up automated crawling so you can keep track of new and recurring issues over time. And deliver those reports to your clients.

Discover 100s of Rank-Boosting Keywords

Boost your discoverability with Nightwatch’s Keyword Discovery feature.

Discover new keywords by entering a URL, then organize by segment and create a strategy to ramp up your campaign.