Model Context Protocol

The SEO MCP server that lets AI read your rank data.

Plug Nightwatch directly into Claude, Cursor, ChatGPT and any MCP-compatible client. Query live rankings, run audits, and generate SEO reports — without leaving the AI tools you already use.

One-line install

MCP standard

Live data

// mcp.nightwatch.io

MCP

Live

Claude

Cursor

ChatGPT

Windsurf

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Cline

Gemini

Trusted by 10,000+ SEO teams

60-second setup

Drop in one config. Done.

The Nightwatch SEO MCP server speaks the open Model Context Protocol. Paste the config snippet into your AI client of choice — your assistant instantly gains live access to rank tracking, audits and AI visibility data.

~/Library/Application Support/Claude/claude_desktop_config.json

1{
2  "mcpServers": {
3    "nightwatch": {
4      "url": "https://mcp.nightwatch.io/sse",
5      "headers": { "Authorization": "Bearer •••••" }
6    }
7  }
8}

Your full SEO dataset, in any AI.

The MCP server exposes everything Nightwatch tracks as a typed, self-documenting toolset. Your AI client discovers it automatically.

Live Rankings

Pull live SERP positions across Google, Bing and YouTube — by city, language or device.

AI Visibility

Measure how often your brand surfaces in Google AI Overviews, ChatGPT and Perplexity answers.

Keyword Research

Volume, CPC, intent and difficulty for any seed — directly inside the chat.

Site Audit

On-page issues, crawl errors and Core Web Vitals — fed back as structured findings.

Competitor Tracking

Side-by-side share-of-voice and keyword overlap between any set of domains.

Custom Reports

Trigger any saved Nightwatch report and stream the result straight into your AI thread.

Claude · Nightwatch MCP

Which keyword research terms dropped in rankings this week?

→ get_rankings({ category: 'keyword-research', range: '7d', sort: 'biggest_drops' })

9 keywords dropped this week. Biggest: "long tail keyword tool" #4 → #11. Want a content gap report?

Ask anything about your SEO data…

Conversational SEO

Just ask.
Your data answers.

The MCP turns Nightwatch into a conversation. Ask diagnostic questions, request ad-hoc cuts, generate stakeholder summaries — all from the AI tools you already use.

Universal

Any MCP-compatible client.
No lock-in.

We ship one open MCP server — every modern AI client that speaks the protocol can connect to your Nightwatch workspace in seconds.

mcp.nightwatch.io

SSE endpoint · open standard

Claude Desktop

Claude Code

Cursor

≈

Windsurf

ChatGPT

Gemini

</>

Cline

Zed

Workflows

What teams build with the SEO MCP.

Automated briefings

Monday brief, written itself

Agent queries rankings, runs the latest audit, and posts a digest to Slack before standup — every week.

SERP analysis

Explain ranking shifts instantly

Ask why a page dropped 8 spots. Get a structured answer: SERP features, competitor movement, page signals.

Content analysis

Audit content gaps at scale

Feed a keyword cluster. Get a prioritised brief with gaps, opportunities, and missing topics.

Competitor monitoring

Track rivals across every SERP

Compare share-of-voice against competitors, surface stolen keywords, get a counter-strategy in one chat.

IDE-native SEO

Research while you write

Query intent, volume, and ranking history for any phrase without leaving Cursor or Claude Code.

Client reporting

Live answers, not PDFs

Stakeholders ask 'how are we doing this month?' and get a live data answer directly in chat.

SEO MCP — Frequently Asked

Everything you need to know about plugging Nightwatch into your AI clients.

It's an official Model Context Protocol server that exposes your Nightwatch rank tracking, AI visibility, and site audit data to any MCP-compatible AI client — Claude, Cursor, Windsurf, ChatGPT, Continue, and more. Once connected, your AI assistant can answer questions and run analyses against your live SEO data without leaving the chat.

MCP is an open standard that lets AI assistants connect to external data sources and tools through a single, typed interface. Instead of each tool building a custom integration, MCP servers describe their capabilities once and every compliant client can use them. The Nightwatch SEO MCP is one such server.

Anything that speaks MCP. We test against Claude Desktop, Claude Code, Cursor, Windsurf, ChatGPT (via desktop connectors), Continue, Cline, and Zed. As new clients adopt the protocol, they work with the Nightwatch server automatically.

Generate a scoped API key from your Nightwatch settings, drop the JSON config from this page into your client's MCP configuration file, and restart the client. The server is available as both an npx package and a hosted SSE endpoint — pick whichever your client supports.

By default, yes. API keys are scoped to read access on rankings, audits, and reports. You can opt into write-capable scopes (creating projects, scheduling reports) on a per-key basis.

The MCP server is included on every paid Nightwatch plan, and during the 14-day free trial. Rate limits match your plan's existing API quotas.

No — it complements it. The dashboard is still where you configure projects, set up tracking, and review long-running reports. The MCP is the conversational layer on top, so you can interrogate the same data through any AI agent.

Bring live SEO data
into every AI chat.

Start your 14-day trial and connect the Nightwatch MCP to Claude, Cursor, or any compatible client in under a minute.

No credit card required

Unlimited seats — no per-user fees

SOC2-compliant security

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